Case study
Moda Minx
Project overview
Moda Minx are an internationally recognised Women’s fashion brand specialising in Bikinis and Swimwear.
Project highlights
- Over 100k Followers Gained in 6 Months
- 270% Increase in Conversion Rate
- Significant Customer Journey Improvement
- Page Speed Improved by 450%
The challenge
Moda Minx came to us with an outdated website lacking the required functionality to grow online. They wanted a site that reflected the trendy fashion name people had come to know.
Our approach
We looked at the target market and Moda Minx’s products and come up with a design that would not only tie into them as a brand but also appeal to their potential customers. During this process we also revised the user journey carefully to identify current faults and made sure we rectified these in the new website.
The results
Moda Minx went live with their website and immediately had customers come back with positive feedback regarding the look and usability of the website.
What our client said
The website is really fast. Many customers email us and tell us how much they love the new site. We also gained 10,000 followers within two weeks since they started working on our digital marketing.
